Headquarters: 4 Royal Mint Court
t: +44 (0) 20 3002 6565
Registered No. 04187081.
VAT No. GB 851 5278 19.
Tru is a Truphone Communications Service
Our purpose is to enable people and businesses to stay connected around the world using our unique network.
The Tru SIM : Expensive roaming charges, swapping SIM cards, huge bills – you’ve had enough, we’ve had enough. So we’ve done something about it. With Tru, travel the world and just pay whatever the locals pay for their calls, texts and data, using our very clever SIM card. Find out more at http://www.truphone.com/Products/Tru-for-you/
The Tru Mobile Recording service : Tru Obsidian launched the world’s first FSA compliant network-based voice and data recording solution for the financial sector in 2011. Being network-based, not an app, means no call delay, a more seamless experience, and many other benefits.
The Tru App : You’ve heard of internet calls. But have you heard of internet calls to mobiles and landlines from your mobile? Welcome to the Tru App. Now you can make free and low-cost calls over Wi-Fi or 3G wherever you are in the world. Find out more at http://www.truphone.com/applications
Steve Robertson, Chief Executive Officer | Expand
Prior to joining Truphone, Steve served as CEO of Openreach from its inception until 2011 – helping to revolutionise the UK broadband market. Before taking up this post, he served as Managing Director of BT Wholesale Operations, responsible for the overall performance and operation of BT’s UK mainland network, and Managing Director of Colt S.A. across Europe. Steve’s education includes an MA from Edinburgh University and an MSc from the London School of Economics, he navigates rally cars, is happily married and lives in London.
James Tagg, Chief Technology Officer | Expand
James is Truphone’s co-founder and Chief Technology Officer. Both an inventor and an entrepreneur, James has over 20 years’ experience bringing new mobile telephony and other technologies to market. Back in 1989 James founded Moonstone Technology to develop the very first touchscreen technology, before selling the company to MicroTouch Systems Ltd (now 3M). Between then and founding Truphone in 2006, James has held the positions of MD of FastMobile Europe and Chief Technology Officer of internet consultancy Zepher. James has an engineering degree from Manchester University and a postgraduate qualification in production methods and management from Cambridge University. He also holds multiple patents in both mobile and touchscreen technologies.
Elliot Cox, Marketing and Commercial Director | Expand
Elliot Joined Truphone in 2007 having served in a range of commercial and strategic roles covering over a decade on the innovative side of mobile telecoms including five years with Virgin Mobile UK and strategic project with BT Retail. Elliot is tasked with running the commercial portion of the Tru organisation, which includes defining the overall proposition, products, pricing, marketing and strategic partnerships.
Elliot is CIMA qualified and graduate with distinction from Imperial Business School MBA programme and has presented research findings on discontinuous innovation at the Advanced Institute of Management Research (AIM), Munich.
Colin Windsor, Chief Operating Officer | Expand
Colin is a veteran of major business and IT transformation projects, he was the founding CIO of Openreach, responsible for the multi-billion pound implementation of the technology that underpins all UK fixed line telecoms operators. Colin is responsible for the technical side of the tru organisation, driving and coordinating activity across the systems and services estate to deliver high quality performance to our customers.
Prior to joining Truphone, Colin served as a partner within PricewaterhouseCoopers Consulting (PwC), spent two years driving organisational change and data driven performance at Ribbit Inc. in Silicon Valley, and led the technical organisation at Openreach UK Broadband.
Gary Cohen, Senior Vice President and General Manager, Truphone Americas | Expand
Gary Cohen leads Truphone Americas, and brings more than 25 years of experience in technology and telecommunications. Prior to joining Truphone, Gary was Managing Director in Lenovo’s Global Sales Organization, Senior Vice President – Sales & Services at Motricity, Inc. and Vice President — Enterprise Markets at Nextel Corporation. Gary began his career at IBM where he held the position of Business Unit Executive in both New York and San Francisco. Cohen holds a Bachelor of Science degree from Boston University, and resides in Raleigh, North Carolina.
Gregory Mappledoram, General Counsel & Company Secretary | Expand
Greg provides legal counsel in relation to Truphone’s MVNO commercial negotiations as well as all matters of employment, corporate and commercial law. Greg joined Truphone in 2009 following 12 years in various legal positions across communications organisations ranging from BT Plc to Intec Plc. He is responsible for dealing with all aspects of the Group’s corporate governance from an English law and global perspective.
Greg is a specialist in corporate and commercial transactions in the IT/Telecommunications sector, employment law and data protection on a global basis – with an LL.M, International & Comparative Business Law from the Guildhall University, a Notary Public from Cambridge University, and is a bachelor at law following his degree from KwaZulu Natal, South Africa.
Harminder Sehmi, Finance Director | Expand
Harminder is a Chartered Accountant with over 20 years’ experience in the telco & digital media space and a track record in providing profitable business solutions in blue-chip companies, including internationally & in start-ups. His experience spans all aspects of finance decision support, business planning, ERP systems, process re-engineering, business simplification, cost reductions & turnarounds.
Harminder joined Truphone in September 2009 from Yahoo Europe, where he served as senior finance director, following 16 years in various positions of increasing seniority around the Vodafone Group globally.
, Director of Human Resources| Expand
Corina is a senior and experienced HR professional with 25 years experience, the last 15 of which have been in the international arena. Corina has strong functional experience in Organisational and Executive Development. In depth experience of fast changing organisations, notably start up companies, joint ventures and M&A.
Strategic in outlook, with a strong commercial focus, nevertheless a pragmatist, who recognises the importance of both being able to set direction and lead from the front, whilst being one of the team and delivering the results. In addition to working across more than 50 countries, Corina also spent 8 years living and working in the USA with MCI Concert, AT&T and BT.
mobile network, internet telephony, SIM cards, simplifying international life, international communications, global mobile service
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Truphone launched its MVNO offering in 2010, focusing on Apps, and the prepaid market and is owned by Software Cellular Network Ltd.
MVNO; Networks: Vodafone; Services: Pre+postpaid; Status: Active
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